EDUCATING MEN ON “ANTI-AGING” YOUR SKIN

The importance of anti-aging creams and a robust, daily skin care routine is stressed upon and utilized by many women, simply because they have been educated on it. They know the best anti-aging creams, and use them not preventatively but proactively. However, the same cannot be said for the skin care routine of most men

HOW DOES THE ROLE OF A SKIN CARE ROUTINE HELP COMBAT THESE TYPICAL AGING SYMPTOMS?
SH: Teaching men to start taking care of their skin at an earlier age would definitely help. A revamped skincare routine, anti-aging creams, moisturizers, SPF moisturizers, etc. will not have much impact on already deeply wrinkled skin, from years on not taking care of it. Even if you have naturally perfect skin now, you need to understand that without a healthy, DAILY skincare (toners, face washes, facial scrubs) it will not last forever!

It is all about getting into good habits with good products. When you use cleanse and moisturize daily, you are feeding your skin with nutrients that build healthy cells. The ingredients (Coconut oil, Vitamins A/C/E, AHA/BHA, Green Tea) that are in face washes and moisturizers, not only make the skin look and feel younger but they fight free radicals (damaging effects of the environment, including the sun).

WHAT DAILY/WEEKLY ROUTINE WOULD YOU SUGGEST TO GUYS?
It can be different for everyone, depending on your skin type, but I would suggest the following:

A FACE wash (not soap) that does not strip the skin of all its natural oils.
A Toner to restore the skins natural barrier for protection.
A facial cleanser at least once a week.
A good eye cream to reduce puffiness and wrinkles around the eyes.
A moisturizer for the day that, depending on your lifestyle, can have SPF in it.
A repairing or anti-aging moisturizer at night.

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